- We identify the most receptive consumer prospects for your product or services, clarify their level of interest and the vital sales method and marketing messages that will reach them through the volume of "white noise" messaging from your competitors.
- We find out what venues and which influencers your most receptive consumer prospects rely on for information they are most confident with and likely to act on.
- We uncover hidden blocks, drag or unforeseen resistance to promotion and sales communications.
- We reveal the actual competitors that are feeding off your potential market share and what you can do about it.
Tailored Market Research Programs
While every study we conduct is customized to the needs of our clients, the following provides an overview of some of the more commonly requested types of projects that help our clients to achieve their expansion objectives, smooth over blocks and drag on new sales volume, increase new customer / client volume, launch new products, increase vital channels and resolve competitor issues.
We offer uniquely thorough and effective research and implementation programs:
- In-depth Competitor Research & Analysis
- Positioning Studies
- Industry & Market Forecasting
- Product Analysis & Market Acceptance / Feasibility Studies
- Demographics Research
- Consumer Research
- Customer Loyalty & Satisfaction Research
- Media / Press Research Studies
Tailored Implementation Programs
- Competitor Resolution
- Business Expansion
- Business Alliance Programs
- New Product Development
- New Product Launch
- Market Share Development Program
- Streamlining Sales Programs
- Successful Media Campaigns
- Successful PR Campaigns
- Media Development Programs
- Executive Media Prep Programs
- Company Representation